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5 ways marketing can improve the sales rollercoaster

Marketing and sales have always been put together as intertwined disciplines within business for many moons. Although they are very different, which is why we always recommend them having individual director representation, one cannot really…

Avoiding the 5 Classic ROI Pitfalls

Marketing is an area of business that is widely misunderstood.  If you ask 100 small business owners what “marketing” means to them, you will get a plethora of different answers that range from advertising, selling, branding, “make you…

6 things people may absolutely despise about your website

Regardless of business size, one of the first things a business owner looks to get in order is a website – and that’s understandable given the digital age we live in. Websites are now playing a huge role for businesses, and for some e-commerce…
Small Business Marketing Ideas
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Small Business Marketing Ideas: The COMPLETE List

In a world of vast marketing budgets, newspaper ads and national T.V. spots, it can feel like a small business has very few options when it comes to advertising. But the truth is, small business marketing doesn’t have to be super expensive…
2017 plans

What your business can learn from New Year rituals!

First of all, let us take the chance to wish everybody the warmest season’s greetings.  We hope you have a great 2016 and that 2017 proves to be an even more successful 12 months.  Which brings us nicely onto the topic of our final blog…

The 4 Best Networking Groups for Small Business

We are living in an increasingly global business climate, where brands are constantly encouraged to expand their marketing reach through social media and access an international talent pool remotely. While this offers potentially huge advantages…

6 Free Keyword Research Tools (And Why You Need Them)

Keywords are the holy grail of any SEO strategy, and without keyword research, you’re stabbing in the dark. They are the words and phrases that tell search engines what you’re all about, which helps them to send people in your direction…
Twitter Marketing

8 Actionable Twitter Marketing Tips for Small Business

As of 2016, Twitter has an average 313 million active monthly users. With such a huge number of people using this platform, it’s a social channel that holds a wealth of potential for business activity. From breaking news to celebrity…
Marketing Mistakes

15 Deadly Small Business Marketing Mistakes You Need To Avoid

Getting your small business off the ground, and keeping it afloat, is no easy task. Only 45% of start-ups survive beyond the first five years, - a pretty raw reminder that the pond can be a tough place for a smaller fish. Small businesses…