https://opportunitymarketing.co.uk/wp-content/uploads/2020/01/email-3249062_1280.png 716 1280 Guest Author https://opportunitymarketing.co.uk/wp-content/uploads/2018/05/om-logo-web-1.png Guest Author2019-09-30 14:54:002020-01-29 10:03:285 proven strategies to increase your email conversion rates
Email is still a great marketing channel. It consistently outperforms social media and online ads- generating impressive ROI, brand awareness and helps to grow customer loyalty. It’s easily segmented, flexible and allows a brand to reach…
https://opportunitymarketing.co.uk/wp-content/uploads/2019/05/ROI-Clock-e1560508768588.jpg 427 640 Ian Kirk https://opportunitymarketing.co.uk/wp-content/uploads/2018/05/om-logo-web-1.png Ian Kirk2019-05-15 14:01:562019-08-22 14:37:28Why ROI is key to Marketing Strategy (and how to influence it)
In any sound marketing strategy all roads must lead to ROI (return on investment). Otherwise what is the point of it all?