FAST TRACK MARKETING PLAN

Accelerate your SME's growth with Opportunity Marketing’s Fast Track Marketing Plan, a bespoke, actionable marketing strategy designed to deliver measurable results, clarity and maximum ROI through structured planning, impartial advice, and strategic expertise.

Overview: Fast Track Marketing Plan

Accelerate your growth with Opportunity Marketing’s Fast Track Marketing Plan—an expertly crafted, actionable strategy developed specifically for SMEs. Designed to deliver clarity, direction, and measurable results within a structured framework, our personalised plan outlines precisely how your business can effectively invest in marketing to achieve significant growth.

We assist small and medium-sized enterprises (SMEs) in making well-informed decisions that maximise marketing budgets, eliminate wasteful spending, and ensure a sustainable return on investment (ROI) by concentrating on strategic alignment.

A More Strategic Approach to Deliver Results

A Strategy-First Framework

Opportunity Marketing is a specialist marketing consultancy that helps SMEs enhance their marketing performance. Unlike traditional marketing agencies, we focus on strategy-first marketing, ensuring your investments generate measurable results.

clarity before action

Eliminate Guesswork and Maximise Impact

Our process-driven approach to marketing ensures you avoid the costly trap of launching campaigns without clear, strategic objectives. From the outset, our marketing consultants collaborate closely with you to establish specific, measurable goals. We identify your most pressing business challenges, map out precise solutions, and then build detailed strategies tailored to your unique business context.

More Detail on the Fast Track Marketing Plan

The Process

The Fast Track Marketing Plan starts with a comprehensive, one-to-one consultation session. A senior marketing expert spends an entire day understanding every aspect of your business, from market positioning to competitive landscapes, historical marketing activities, and current challenges. This immersive approach allows us to identify and articulate strategic marketing opportunities with exceptional clarity.

The Output

Within just twenty working days post-consultation, we provide you with a detailed and structured marketing plan. This personal strategy document covers critical areas, including:

  • Audience Segmentation: Clearly defined target markets and buyer personas.
  • Competitive Positioning: Strategic differentiation to establish market advantage.
  • Brand Values and Messaging: Articulating your brand clearly to resonate deeply with your customers.
  • Activity Roadmap: Outlined marketing activities, timelines, and priorities over the next three years to generate sustainable business growth.

Actioning the Plan

Once your tailored Fast Track Marketing Plan is complete, Opportunity Marketing continues to support you in activating your strategy. We advise you on the optimal mix of marketing activities and guide you in briefing suppliers effectively to guarantee seamless execution. We offer ongoing outsourced marketing management, ensuring activities stay aligned with strategic objectives and are correctly implemented, tracked meticulously, and optimised for performance.

Why Work With Us?

Opportunity Marketing is renowned for being a reliable, professional, and expert strategic marketing consultancy. Our clients consistently praise our structured methodology, transparency, and measurable results.

What Our Clients Say:

“I have worked with Ian Kirk at Opportunity Marketing for 15 years, and his ability to deeply understand any business in any sector consistently impresses me. His rigorous questioning and extensive research result in detailed strategies that empower businesses to thrive.”

Ian Hargreaves
Your Engine Room

“The strategic guidance provided by Opportunity Marketing has been invaluable, giving my business clear focus and actionable insights.”

Chris Hassall
Ucomply Risk Management

“Opportunity Marketing’s outsourced marketing service has transformed our marketing strategy, becoming an integral part of our growth.”

Ben Rosenberg
Stay Sourced

Our track record speaks volumes, showcasing tangible results such as increased sales performance, improved market positioning, and clearer strategic direction.

Partner With Us for Strategic Success

Are you prepared to transform strategic clarity into tangible, profitable outcomes?

The Opportunity Marketing Fast Track Marketing Plan will provide your business with a clear, concise, and actionable pathway to achieve significant growth. Whether you choose to implement your strategy internally, use external suppliers, or retain Opportunity Marketing as your outsourcing partner, we guarantee impartial advice, robust strategic thinking, and practical solutions perfectly aligned with your long-term business objectives.

Contact us today to schedule your consultation and discover how our Fast Track Marketing Plan can propel your business to new heights.

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LEEDS CHILDREN’S CHARITY


RESULT: 21% UPLIFT IN FUNDRAISING INCOME AND A MUCH WIDER AWARENESS OF THE CHARITY HAS SAFEGUARDED ITS FUTURE.

 

Scenario

The Leeds Children’s Holiday Camp Association was one of the oldest charities is Leeds, but was struggling to generate funds with low awareness and potential funding grants reducing.

Solution

Opportunity Marketing created a marketing strategy for the charity which involved a complete rebrand and a wider income focus on corporate and individual supporters and donators.

“Opportunity Marketing is a highly creative and inventive marketing company that has produced ideas and a strategy to promote and raise the profile of the business in the most effective manner. We have always found them to be friendly and efficient, whilst giving absolute priority to the best interests of the business.”

Verlie McCann
Leeds Children’s Charity

PRESTIGE COURT

 

RESULT: 70% OCCUPANCY WITHIN 6 MONTHS AND 100% OCCUPANCY WITHIN 12 MONTHS.

 

Scenario

Prestige Court were a newly refurbished office provider on the outskirts of Leeds.  They had failed to fill a single office in 8 months of trading and the financial drain of the empty building on the landlord was reaching a critical stage.

Solution

Opportunity Marketing researched and analysed the marketplace and developed and implemented a marketing strategy to attract and convert a high number of clients to the offices.

“Opportunity Marketing helped us to identify our target market and clearly define our proposition.  I am pleased to say they delivered the results within the promised timescales.”

Pat Gilligan
Prestige Court

STAY SOURCED

 

RESULT: 45% SALES GROWTH OVER THE LAST 3 YEARS.

 

Scenario

Stay Sourced had been trading for three years within very difficult market conditions where many companies had been going out of business.  Stay Sourced were growing at a slow rate (6%) and were relying purely on referrals for new clients.  They needed to be proactive in order to achieve their ambitious growth plans.

Solution

Opportunity Marketing created a marketing plan, which clearly defined how Stay Sourced should be uniquely positioned in the marketplace and how to create a pipeline of new clients in addition to the organic growth it was achieving.

“We are delighted with the results Opportunity Marketing are achieving and, put simply, over the last 3 years, they have become our marketing department.”

Ben Rosenberg
Stay Sourced

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