MARKETING CONSULTANTS IN SCOTLAND

Marketing is constantly being driven by evolving trends, both on and offline. One thing that doesn’t change is the role that people play in effective marketing, and this is something that drives our success at Opportunity Marketing. With a team of talented and strategic marketing consultants, covering areas of Scotland, we offer a personable and detail-orientated service that will give your business the best possible chance of success. Regardless of the nature of the customer base that you are trying to engage, we have the tools and the know-how to realise your marketing goals.

To get started, simply select your closest city to discover which marketing consultants are available in your area.

Implemntation plan chart

2 September 2026

How To:

How to Build a Marketing Implementation Plan

The Essential Steps for Successful Marketing Implementation Marketing implementation plan converts strategy into practical action by defining marketing activities, responsibilities, budgets, deadlines and performance measures. It helps a business coordinate delivery, monitor progress and connect marketing expenditure with measurable commercial results. A marketing strategy gives a business direction, but direction alone does not produce enquiries,…

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Marketing process flow example

31 August 2026

How To:, Marketing Techniques

How to Build a Marketing Process That Delivers Results

Build a Marketing Process That Attracts and Converts Customers A successful marketing process connects commercial objectives, customer needs and marketing activity through a structured system. It replaces disconnected campaigns and reactive decisions with clear priorities, defined responsibilities and measurable outcomes. For UK SMEs with limited budgets or small marketing teams, this structure can be the…

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Messaging Framework

26 August 2026

How To:, Uncategorized

How to Build a Strategic Messaging Framework

Creating a Strategic Messaging Framework That Connects with Customers A strategic messaging framework is a structured document that defines how a business communicates its value, market position and customer benefits. It normally includes the target audience, customer problems, positioning statement, value proposition, primary message, supporting message pillars, proof points, objection responses, tone of voice and…

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LEEDS CHILDREN’S CHARITY


RESULT: 21% UPLIFT IN FUNDRAISING INCOME AND A MUCH WIDER AWARENESS OF THE CHARITY HAS SAFEGUARDED ITS FUTURE.

 

Scenario

The Leeds Children’s Holiday Camp Association was one of the oldest charities is Leeds, but was struggling to generate funds with low awareness and potential funding grants reducing.

Solution

Opportunity Marketing created a marketing strategy for the charity which involved a complete rebrand and a wider income focus on corporate and individual supporters and donators.

“Opportunity Marketing is a highly creative and inventive marketing company that has produced ideas and a strategy to promote and raise the profile of the business in the most effective manner. We have always found them to be friendly and efficient, whilst giving absolute priority to the best interests of the business.”

Verlie McCann
Leeds Children’s Charity

PRESTIGE COURT

 

RESULT: 70% OCCUPANCY WITHIN 6 MONTHS AND 100% OCCUPANCY WITHIN 12 MONTHS.

 

Scenario

Prestige Court were a newly refurbished office provider on the outskirts of Leeds.  They had failed to fill a single office in 8 months of trading and the financial drain of the empty building on the landlord was reaching a critical stage.

Solution

Opportunity Marketing researched and analysed the marketplace and developed and implemented a marketing strategy to attract and convert a high number of clients to the offices.

“Opportunity Marketing helped us to identify our target market and clearly define our proposition.  I am pleased to say they delivered the results within the promised timescales.”

Pat Gilligan
Prestige Court

STAY SOURCED

 

RESULT: 45% SALES GROWTH OVER THE LAST 3 YEARS.

 

Scenario

Stay Sourced had been trading for three years within very difficult market conditions where many companies had been going out of business.  Stay Sourced were growing at a slow rate (6%) and were relying purely on referrals for new clients.  They needed to be proactive in order to achieve their ambitious growth plans.

Solution

Opportunity Marketing created a marketing plan, which clearly defined how Stay Sourced should be uniquely positioned in the marketplace and how to create a pipeline of new clients in addition to the organic growth it was achieving.

“We are delighted with the results Opportunity Marketing are achieving and, put simply, over the last 3 years, they have become our marketing department.”

Ben Rosenberg
Stay Sourced

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