Marketing Consultants in Bedfordshire

Marketing a business successfully is one of the main challenges facing entrepreneurs, particularly in an age where traditional demographic behaviours are changing significantly. This is where Opportunity Marketing comes into play, as we’ll deliver in-depth consultancy services and support to help you identify influential customer segments and target them effectively. Our team of marketing consultants in Bedfordshire will get to know your business in intricate detail, using data and insight to develop targeted strategies. We’ll also help you to target new segments, creating a clear growth path even in the most competitive spaces.

To get started, select one of our marketing consultants below operating in your area.

Marketing consultant Clare has over 15 years experience designing, implementing and reporting on marketing strategies with a commercial focus to deliver return on investment.

Clare SutherlandMarketing Consultant, Birmingham

Why everyone in your business should live and breathe your mission, vision and values

Your mission, vision and values are what define your business and can steer the manner in which you operate. However, we often find that many businesses either don’t have any in place, or they simply remain amongst senior staff and aren’t…

Should your business still use Instagram in 2018?

In March 2016 we wrote a blog looking at ‘5 reasons your business should use Instagram’ – however since then a lot has changed and some of the reasons we championed the social network no longer exist. For example, we were huge fans of…
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SEO vs PPC – the key to increasing website traffic using Google

Search engines such as Google have proven to be a key asset in driving website traffic for businesses, with the key approach to finding search engine success resting on a business’s SEO (search engine optimisation) and PPC (pay per click)…
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How to avoid wasting marketing budget

The majority of SME businesses are very wary of spending money, which is completely understandable. Some of the more forward-thinking business owners realise that marketing is an investment and that, in order to grow, they need to invest. However,…

How can I grow my email list using my website?

Collecting data for email marketing can make for a great way to regularly communicate with your target audience with the view of converting them into paying customers. However, for many small businesses the process of collecting data can…

5 point check to ensure your B2C marketing is GDPR compliant

While many businesses are addressing GDPR compliance on a general level, it’s also crucial for them to drill down into varying departments and understand the implications it could have – and one of these is marketing which is likely to be…

5 tips on social media influencer marketing

Social media influencer marketing has grown increasingly popular for businesses of all sizes in the last few years. We’ve witnessed a countless number of individuals nurture a social media following which has far surpassed that of many celebs…
Cartoon of man going mad and pulling his hair out!

The Marketing Insanity Test

There is no doubt that one of the most commonly heard clichéd sayings surrounds the definition of “Insanity”. It is often credited to Albert Einstein, but like so many famous saying attributed to him, there is very little evidence to back…
facebook algorithm update

How your business can overcome Facebook’s algorithm update

On January 11th Facebook made an announcement on the latest change to their news feed algorithm. They stated that there was now to be a greater onus placed on posts from friends and family, and less so from groups and business pages. The change…