Marketing Consultants in Somerset

Have you ever invested heavily in the development of a product or service, only to see it fail once brought to market? If so, you are not alone, although such failures are often caused by an underlying lack of marketing knowledge and insight. At Opportunity Marketing we can help you to negate this problem, by delivering informed and targeted campaigns that promote your various propositions in the best possible light. Our team of talented marketing consultants in Somerset are ready and willing to answer your call, as you look to create commercially viable products that drive impressive profit margins.

To get started, select one of our marketing consultants below operating in your area.

Marketing consultant Ian has over 20 years experience in successfully setting up marketing departments, creating marketing strategies and implementing strategic plans across a wide range of SME companies, in both B2B and B2C sectors.

Ian KirkMarketing Consultant, Somerset
User interacting with a mobile app

5 Definitive Tips To Make Your App Dominate Google Play Store

Do you believe that your job gets done when you get your mobile app developed and get it placed on the Google Play Store? If yes, then you surely need to revisit your strategy. As of December 2019, there are 2.9 million apps in the Google…
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How Artificial Intelligence Is Transforming Digital Marketing

Artificial Intelligence is gradually becoming an important part of our everyday lives. We’ve grown accustomed to talking to Alexa, Siri, Cortana or any other AI-powered digital assistant - we rely on them when we search for information and…
Businessman at crossroads deciding between outsourcing and inhouse
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The in-house versus outsourcing marketing dilemma

Marketing takes a significant amount of time and resource for any business to implement and to be done well it needs structure and the right levels of support. Every business is different. When it comes to the best route to take there are…
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How to Sell Digital Products Online 2020? - A Complete Guide

2020 is an era where eCommerce is ruling the market, and it continues to grow as we speak. The market now is full of eCommerce websites and mobile applications, each of them claiming a share from this multi-billion dollar pie. Selling digital…

What is “Strategic Marketing” and why is it so important?

Strategic marketing, or marketing strategy, is a term that you may hear quite a lot, but perhaps not quite understand it fully.  It is sometimes dismissed as only being of relevance to larger enterprises. But, in actual fact, strategic…
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5 Reasons Why a Marketing Plan is so Critical to Success

A Marketing Plan is one of the most important business tools for any company to utilise.  If you are looking for funding to start up a business, a bank will want to understand your marketing plan.  If you are looking for investment…
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Why personas are so important to customer centric marketing

Customer centric marketing is pivotal when creating a successful sales and marketing strategy.  When it comes to growing your business and improving your bottom line, nothing is more important than knowing what makes your customers and…
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Marketing Strategies: The Ultimate Benefits of Positioning

Positioning is one of the simplest marketing strategies to implement, and yet is one area that is often not even properly considered.  This article takes a closer look at why you should carefully consider how your brand is to be positioned…
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Why Your Company Culture Can Become Your Greatest Marketing Tool

There’s something deeply human about our desire to tell and listen to stories – we’ve been doing it for centuries. Think about your favourite stories – whether it be in the form of a novel or a television series – and consider…