Marketing consultant Alister has over 30 years B2B/B2C experience across the whole marketing mix, including: strategy planning, branding, media communications, value proposition/messaging development, data, product marketing/launches, content creation, customer acquisition/retention, events (all types), Sales engagement, collateral and print. Alister has vast experience in working with small business start-ups, putting in place strategies and processes to drive sustainable growth.
Marketing consultant Alison has almost 30 years’ experience gained in industry and in consulting. She can demonstrate success in environments ranging from “big brand” FMCG through industrial B2B to start-ups. Her career to date has involved living and working in the Far East, the USA and multiple European countries but she has recently specialised in UK/Ireland-based SMEs.