NORTHERN IRELAND

Opportunity Marketing offer strategic marketing services to SMEs nationwide. We’re updating the content for this region but please view  our marketing consultants page to find out if there’s a consultant available in your area. If your area isn’t covered please complete an enquiry form on the Contact Us page and we will put you in touch with your closest marketing consultant.

Our Marketing Consultants

12 August 2026

How To:, Marketing Strategy, Marketing Techniques, Online Marketing

Five Steps to Building a Successful Inbound Marketing Strategy for Business Growth

How to Attract More Customers with a Successful Inbound Marketing Strategy A successful inbound marketing strategy helps businesses attract qualified prospects by creating valuable content, improving search engine visibility and building customer trust. Following five structured steps allows organisations to generate better quality leads, increase conversions and support sustainable long term business growth. Inbound marketing…

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Graphical representation of marketing budget invested in different streams of activity

10 August 2026

Uncategorized

How to Create a Marketing Budget That Delivers Better ROI

Creating a Marketing Budget That Maximises Your Return on Investment A marketing budget that delivers better ROI starts with clear business objectives, realistic financial planning and measurable marketing activities. Allocate your budget across channels such as SEO, content marketing, paid advertising and email marketing, then track key metrics including customer acquisition cost, conversion rates and…

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Graphical representation of marketing automation taking place.

5 August 2026

Marketing Techniques, Marketing Tips

Marketing Automation: The Key to Smarter Business Growth

How Marketing Automation Strengthens Customer Relationships Marketing automation has become one of the most valuable investments available to businesses that want to grow efficiently while delivering a better customer experience. As organisations expand, managing every enquiry, customer interaction, follow up and marketing campaign manually becomes increasingly difficult. Prospective customers expect timely communication, personalised experiences and…

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THE A TO Z OF MARKETING. DOWNLOAD THE E-BOOK TODAY!

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LEEDS CHILDREN’S CHARITY


RESULT: 21% UPLIFT IN FUNDRAISING INCOME AND A MUCH WIDER AWARENESS OF THE CHARITY HAS SAFEGUARDED ITS FUTURE.

 

Scenario

The Leeds Children’s Holiday Camp Association was one of the oldest charities is Leeds, but was struggling to generate funds with low awareness and potential funding grants reducing.

Solution

Opportunity Marketing created a marketing strategy for the charity which involved a complete rebrand and a wider income focus on corporate and individual supporters and donators.

“Opportunity Marketing is a highly creative and inventive marketing company that has produced ideas and a strategy to promote and raise the profile of the business in the most effective manner. We have always found them to be friendly and efficient, whilst giving absolute priority to the best interests of the business.”

Verlie McCann
Leeds Children’s Charity

PRESTIGE COURT

 

RESULT: 70% OCCUPANCY WITHIN 6 MONTHS AND 100% OCCUPANCY WITHIN 12 MONTHS.

 

Scenario

Prestige Court were a newly refurbished office provider on the outskirts of Leeds.  They had failed to fill a single office in 8 months of trading and the financial drain of the empty building on the landlord was reaching a critical stage.

Solution

Opportunity Marketing researched and analysed the marketplace and developed and implemented a marketing strategy to attract and convert a high number of clients to the offices.

“Opportunity Marketing helped us to identify our target market and clearly define our proposition.  I am pleased to say they delivered the results within the promised timescales.”

Pat Gilligan
Prestige Court

STAY SOURCED

 

RESULT: 45% SALES GROWTH OVER THE LAST 3 YEARS.

 

Scenario

Stay Sourced had been trading for three years within very difficult market conditions where many companies had been going out of business.  Stay Sourced were growing at a slow rate (6%) and were relying purely on referrals for new clients.  They needed to be proactive in order to achieve their ambitious growth plans.

Solution

Opportunity Marketing created a marketing plan, which clearly defined how Stay Sourced should be uniquely positioned in the marketplace and how to create a pipeline of new clients in addition to the organic growth it was achieving.

“We are delighted with the results Opportunity Marketing are achieving and, put simply, over the last 3 years, they have become our marketing department.”

Ben Rosenberg
Stay Sourced

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