Marketing consultant Ailsa is a marketing professional with over 20 years’ experience working in top Scottish marketing design and digital agencies, as well as client side with SMEs. Ailsa has experience across the range of marketing disciplines from strategy and planning to copywriting and creative ideas, with a particular expertise within digital marketing.
- Being a PEST: from convenience to conscience marketingJune 26, 2019 - 10:16 am
- Why are robust processes critical to marketing success?June 14, 2019 - 10:34 am
- Why ROI is key to Marketing Strategy (and how to influence it)May 15, 2019 - 2:01 pm
- How to evaluate your marketing effectivelyApril 30, 2019 - 10:25 am
- How to set a Marketing BudgetApril 8, 2019 - 11:43 am
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