News

Discover Marketing Event Launched

After successfully servicing SME clients with strategic marketing advice and implementation support for almost 9 years, Opportunity Marketing has recently announced that it is going to launch a series of marketing event workshops across the UK.

With the first event set to take place in Leeds (Carrwood Park) on  Wednesday 10th May, the “Discover Marketing Event (and how to get results)” is designed to to support business owners and junior marketing staff to better understand the fundamentals of marketing.

The course will take delegates through a step-by-step guide of all the key things they need to consider when creating a marketing strategy and subsequent activity plan that will get them results.

Ian Kirk, who originally set the business up, explains “We have a great track record of supporting SME’s with solid marketing strategies which generate a return on investment.  What’s more is that we feel the way we collaboratively work with clients means that they learn and strengthen their marketing knowledge along the way – so longer term they themselves can make better marketing decisions for their business.

“However, if an SME doesn’t have the budget to invest in marketing advice and support it can be a very lonely place where very little is learned and subsequently a lot of money is wasted on misdirected activity.  We wanted to create a one day workshop which was affordable to SME’s of all sizes, even sole traders, where they would leave the day with a much better understanding of marketing and a skeleton marketing plan that they could take back to their business and evolve fully.”

The one-day course will also include a free 45-min follow up consultation within a few weeks to add a degree of accountability to ensure that the delegates are taking the practical advice on board and applying it effectively to their own business.

Tickets for the event cost £150 +VAT or special promotion tickets are available at £125 +VAT if you book multiple tickets together – so perfect for business partners, members of staff, or if you would just like to book with another business owner to save a bit of money.

Online Course

STRATEGIC MARKETING MASTERY: YOUR PLAN FOR PROFITABLE GROWTH

Learn More

SHARE ON:

Ian Kirk

Founder at Opportunity Marketing

Ian is the founder of Opportunity Marketing marketing, with over 18 years of experience in successfully setting up marketing departments, creating marketing strategies and implementing these strategies across a wide number of SME companies in both the B2B and B2C sectors through a variety of channels.

Download Your Free Whitepaper Today

SMALL BUSINESS MARKETING IDEAS - THE COMPLETE LIST 2024!

50 TOP MARKETING TIPS. DOWNLOAD THE E-BOOK TODAY!

THE A TO Z OF MARKETING. DOWNLOAD THE E-BOOK TODAY!

LEEDS CHILDREN’S CHARITY


RESULT: 21% UPLIFT IN FUNDRAISING INCOME AND A MUCH WIDER AWARENESS OF THE CHARITY HAS SAFEGUARDED ITS FUTURE.

 

Scenario

The Leeds Children’s Holiday Camp Association was one of the oldest charities is Leeds, but was struggling to generate funds with low awareness and potential funding grants reducing.

Solution

Opportunity Marketing created a marketing strategy for the charity which involved a complete rebrand and a wider income focus on corporate and individual supporters and donators.

“Opportunity Marketing is a highly creative and inventive marketing company that has produced ideas and a strategy to promote and raise the profile of the business in the most effective manner. We have always found them to be friendly and efficient, whilst giving absolute priority to the best interests of the business.”

Verlie McCann
Leeds Children’s Charity

PRESTIGE COURT

 

RESULT: 70% OCCUPANCY WITHIN 6 MONTHS AND 100% OCCUPANCY WITHIN 12 MONTHS.

 

Scenario

Prestige Court were a newly refurbished office provider on the outskirts of Leeds.  They had failed to fill a single office in 8 months of trading and the financial drain of the empty building on the landlord was reaching a critical stage.

Solution

Opportunity Marketing researched and analysed the marketplace and developed and implemented a marketing strategy to attract and convert a high number of clients to the offices.

“Opportunity Marketing helped us to identify our target market and clearly define our proposition.  I am pleased to say they delivered the results within the promised timescales.”

Pat Gilligan
Prestige Court

STAY SOURCED

 

RESULT: 45% SALES GROWTH OVER THE LAST 3 YEARS.

 

Scenario

Stay Sourced had been trading for three years within very difficult market conditions where many companies had been going out of business.  Stay Sourced were growing at a slow rate (6%) and were relying purely on referrals for new clients.  They needed to be proactive in order to achieve their ambitious growth plans.

Solution

Opportunity Marketing created a marketing plan, which clearly defined how Stay Sourced should be uniquely positioned in the marketplace and how to create a pipeline of new clients in addition to the organic growth it was achieving.

“We are delighted with the results Opportunity Marketing are achieving and, put simply, over the last 3 years, they have become our marketing department.”

Ben Rosenberg
Stay Sourced

Request a call back

SMALL BUSINESS MARKETING IDEAS

UPDATED FOR 2024!

50 Top Marketing Download

Download the free eBook today!

THE A-Z OF MARKETING

A complete guide that simplifies the wonderful world of marketing.

MAKE AN ENQUIRY